Beauty, Betsy Loves

The 10 looks of Charlotte Tilbury

I love make up. I love discovering new make up. I love discovering new make up brands. I love it all, ok? I was already aware of Charlotte Tilbury, after all, she’s hung out with Kate Moss and co. and then last year she launched her eponymous make up range and she went global. For good reason. Here’s why:

Charlotte had already masterminded Tom Ford’s brilliant make up range.

She branded brilliantly with glamorous gorgeous 1920s, 30s, 40s and 50s inspired packaging. What woman wouldn’t want to whip out a rose gold lipstick bullet? Or a gold compact that harks back to those inlayed with enamel? Genius.

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She’s created a range of foolproof eye make up that works with your eye colour, e.g. two eye crayons for blue eyes, two for brown, two for hazel and two for green.

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She’s appealing to the busy woman with multi-use products, e.g. Filmstars On The Go – a compact with two cream shades – one for eyes, and one for cheeks and lips.Screen Shot 2015-01-01 at 21.09.10

But the biggest seller for me are her ten looks. In a nutshell, she’s created ten distinct make up looks (a wardrobe of looks, in her words) from the rock chick to the ingénue, each with their own toolkit you can buy to recreate the looks, and each with options to play down the look for the day or ramp it up for the evening. Now that really is genius. Genius marketing that is. And a genuine brainwave.


In a video interview with Sali Hughes (sorry, I know I bang on about her, but she is good) she lets viewers behind the scenes, and even in her own dressing room, she has a drawer with ten labelled make up bags, and depending on her mood, her day, the weather, you name it, she picks her look, opens her chosen bag and wham bam thank you mam, she’s sorted. It’s such a clever idea, and let’s face it, you don’t always want to wear the same make up day in day out, and sometimes, if you do, five years down the line, you realise your look is ageing and passé.

If I had the money, I’d buy every single look Charlotte Tilbury has; actually, that’s a lie, I’m not a fan of The Glamour Muse (I didn’t include the picture so you’ll have to hunt for that one I’m afraid) with its dramatic purple eye shadow, but all the other ones, yes, please. My favourites have to be The Rock Chick (centre) and The Ingénue (top left), but I’m liking The Uptown Girl (top right) too.

However, until I can afford those lovely bags, I’ll continue to consult the look cards that her make up stand cleverly stocks and do my level best to recreate the looks with the make up I already have. And as soon as something runs out in my current make up bag, I know where I’ll be heading.

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Beauty, Betsy Loves

Sali Hughes – the make-up list

So here it is, as promised, Sali Hughes’ picks and recommendations for make-up.


This is what she regards as a ‘basic’ make-up kit:

Foundation or tinted moisturiser, concealer, powder, a matte ivory and shimmery brown eyeshadow, mascara, blusher (powder or cream), and a nude lipstick.

If you want a bit more, then add:

A nude lip pencil, brow pencil and gel, dark brown eyeliner, bronzer and some chunky eye crayons. 

Here are her brand picks:

Sheer foundation – look at Armani, Revlon, Becca, Dior

Liquid foundation – Armani, Bobbi Brown, MAC

Powder foundation – Stila, Clinique, MAC

Tinted moisturiser- Origins, Laura Mercier, Nivea, Becca, Nars

Concealer – Nars, MAC, Laura Mercier, Clarins, Bobbi Brown

Powder – Bobbi Brown, Bourjois, Max Factor, MAC, Nars, Charlotte Tilbury (You might think powder is old fashioned, but Sali (and I!) swear by it to blot the shine. Avoid the cheeks if you don’t want to look too matte)

Matte ivory and shimmery brown eyeshadow – Bourjois, Bobbi Brown, MAC, Dior, Chanel, Nars, Clarins, Sleek, Charlotte Tilbury

Mascara – Lancôme, L’Oreal Paris, YSL, Maybelline, Dior, MAC, Charlotte Tilbury

Blusher powder – Nars, Bourjois, Bobbi Brown, Smashbox, Chanel, Charlotte Tilbury

Blush cream – Clarins, Bourjois, MAC, Max Factor, Bobbi Brown

Nude lipstick – Creme in your Coffee from MAC

Lip pencil – MAC, Estée Lauder, Rimmel, Bobbi Brown

Brow pencil – Lancôme, Sleek, Bourjois

Brow gel – Benefit, MAC, Nars

Dark brown eyeliner – Clinique, Elizabeth Arden, Charlotte Tilbury, Bourjois

Bronzer – Aerin Lauder, Bourjois, Bobbi Brown

Chunky eye crayon – Barry M, Charlotte Tilbury, Smashbox


In the past, Sali has mentioned Clarisonic facial brushes positively, but surprisingly, apart from a brief mention as a gimic to get teenagers to clean their faces properly, they didn’t appear. However, she is a big fan of Shu Uemura‘s eyelash curlers (who isn’t?!), Mason Pearson hairbrushes, make up brushes from Models Own, Real Techniques, Eco Tools, and Space NK, the Parlux Compact hairdryer, Babyliss Big Hair, Tweezerman tweezers, Kent pocket combs, and dippy nail polish remover.

Nail Varnish

YSL if you have the budget, otherwise Revlon.


Opt for Eau de Parfum (strong) or Eau de Cologne (weak), but never Eau de Toilette (insipid…)

I know I’ve missed things out, but there’s probably too much information here anyway! Just in case, here’s a link to Sali’s list of Top 50 Beauty Products –