Betsy Loves, Writing

Once upon a time at the Oscars

Hi guys. Sorry for the lack of posts – I blame the new job entirely, which, incidentally, is awesome! Anyway, hopefully I won’t disappear again any time soon.

Now, I appreciate this is a little late, but I thought I’d share this piece for the website of my new company all about the Oscars and storytelling. Here’s a link – scarlettabbott- The Oscars – and it also got picked up by an industry newsletter so I’m pretty chuffed by that! And just for kicks, I’ve pasted the full copy below as well. Hope you like it.

The Oscars

The Oscars are on our radar this week at scarlettabbott. Why? Well, we’d be lying if we said the retrospective in-depth critique of the night’s sartorial choices isn’t part of the reason. But mostly we love the glitziest ceremony in the celebrity calendar for the stories at their core. And no, we don’t mean who insulted whom or which clumsy starlet fell off the stage. We mean the stories of the films themselves: the big juicy tales that set previously placid pulses racing, brought tears to the eyes of the most stiff-lipped viewer, turned typically reserved titters to belly-aching guffaws, and drew the most reluctant of us deep into the lives of others.

A great story is so much more than the sum of its parts; more than just the holy trinity of characters, plot and narrative. Creating a compelling and nuanced cast of three-dimensional characters is a start. Add to that a rollercoaster ride of a plot for an even better start. But, more than anything else, it’s a narrative that takes those characters and that plot, and breathes life into both. The narrative is the ‘who’ and the ‘how’; the narrative is the heart of the story – it’s the storytelling.

It comes as no surprise that seven out of the eight films nominated for Best Picture have also been nominated for either Best Original or Adapted Screenplay as well. Sure, there is a lot of A-list casting – Ralph Fiennes, Benedict Cumberbatch, and Emma Stone for starters, who all know their way around a character they can sink their teeth into. There are several cracking plots – the life of legendary physicist Stephen Hawking for one, but it’s the way the stories are told that makes them great.

Take Boyhood. The six-time Oscar nominated film depicts the coming of age of Mason Evans – a young boy in Texas growing up with divorced parents. An unknown actor and an arguably mundane plot are not necessarily the stuff of little gold statuette dreams but then there’s the narrative. Because when you see Mason grow up, you actually do – there’s no clever make-up and no adolescent actor taking over, just a real-life young boy filmed over the course of 12 years – and that’s ground breaking. As viewers, we grow up with Mason – progress, develop – and most important of all, we come to care. And when a story makes you care, when you’re emotionally engaged, great things happen- in the cinema, on the awards stage, or in your business.

While we might not all be winning Oscars just yet, a great IC team has a nose for a great story, and more importantly, knows how to make your story great, and how to make people care. Are you sitting comfortably?

Then let’s begin…

Betsy Loves, Writing

Be a girl and the boss with Sophia Amoruso

Sophia Amoruso is inspiring. Why? Because, by her own admission, she was a bit of a bum – she dropped out of school, lived on the streets, got fired from most of her jobs, shoplifted and generally acted like she didn’t give a f*** – but now she’s the founder and CEO of a multi-million pound fashion company, Nasty Gal.

In her book – #GIRLBOSS – there’s no crap; there’s no ‘everyone is a unique delicate flower’; she says it like it is – life can be tough but if you work hard you can be successful. It’s not a Jordan Belfort guide to being a Wall Street wanker, it’s a ‘say it like it is’ guide to being awesome.


So what is a #GIRLBOSS? (And if you’re getting annoyed by the hash tag, calm yourselves – you’ll not find any gimmicky rubbish inside.) Sophia describes a #GIRLBOSS as “someone who’s in charge of her own life. She gets what she wants because she works for it…you take control and accept responsibility. You’re a fighter – you know when to throw punches and when to roll with them. Sometimes you break the rules, sometimes you follow them, but always on your own terms. You know where you’re going, but can’t do it without having some fun along the way. You value honesty over perfection. You ask questions. You take life seriously, but you don’t take yourself too seriously. You’re going to take over the world, and change it in the process. You’re a badass.”

In that case, I’d like to be a #GIRLBOSS please. And now we’ve established that, what other treats does Sophia have in store? Well, it’s not all amusing anecdotes about her former life as a smelly freeloader, there are some proper solid pieces of advice that I’d imagine some men might find useful too, such as saving a minimum of 10% of your salary each month. Sophia suggests treating your savings account like just another bill that has to be paid each month – set up a direct debit, wang that cash in there and forget about it. And the funds that you accumulate? They’re for emergencies only, not holidays or shoes. To sum it up – money looks better in the bank than on your feet.

Now, for some of you, that might sound like the most obvious piece of advice in the world, but to plenty of others (myself included) it’s a timely reminder to sort my financial life out!

Other gems include:

“Life is short. Don’t be lazy.”

“You combine hard work, creativity, and self-determination, and things start to happen.”

“Figure out what you love doing and don’t suck at, and then try to figure out how to make a living doing that. Don’t be scared. We’re all going to die, it’s just a question of when and where so be brave! You’ll never regret trying to fulfill your dream.”

I love this woman. Seriously. She’s a ball-buster with a sense of humour inviting other women to step up to the plate, take control and live awesome lives – not that they deserve but that they’ve earned.

Betsy Loves, Uncategorized, Writing

I’d like to thank my parents…

For the first time ever, I’ve just been nominated for a blog award – the sisterhood of the world blogging award. I gather that there are quite a few peer-nominated blogger awards floating around but it doesn’t make it any the less lovely to be nominated. I was nominated by Anez and the idea is, after thanking your nominee (thanks Anez!) and linking back to their website, you answer the ten questions they’ve asked you, then make up ten new questions of your own and nominate seven blogs. It seems like a great way to put the word out on the blogs you love and especially highlight some of the lesser known ones. So here goes:

1. How close do you keep the remote when watching TV?

Do you know what? I have no idea, unless it’s on the other side of the room and it’s bleeding annoying!

2. What’s the first thing you do when you come home after a long day?

Take all my jewellery off and tie my hair up.

3. What’s your favourite word?

I couldn’t pick one (or even think of one at the moment!). I can tell you that I dislike the word ‘moist’ a lot.

4. What job or career would be your worst nightmare?

A taxi driver because I have no sense of direction. Or something that meant I had to spend all day every day outside in the cold and the wet. Brrrrrrr.

5. What style quirk (hairdo, makeup item, silhouette) has stayed with you the longest?

I’m not sure it’s a quirk per se but super blonde hair and a black liquid eyeliner flick have been staples for at least a decade now. It’s also embarrassing how often I wear skinny jeans (i.e. every freaking day).

6. How addicted to social media are you, on a scale of 1 to 10?

Less than I was so I’m going with 6.

7. Have you ever fought with someone over the temperature in the room?

I don’t think so but I often sit in the same room as Mr T – him in a t-shirt, and me in a thick cardio, beanie and fluffy socks.

8. What website would you miss most if your internet was out for a week?

It depends – one week it would be Pinterest, one week it would be Garance Dore or Fashion Me Now’s blogs, the next it would be Topshop or Asos.

9. Would you rather live in the time of fifty years into the future, or fifty years into the past?

Damn, this is hard, the 60s seem pretty awesome (sartorially and politically) but I’d like to see the future, I think.

10. What’s your favourite memory of an experience of sisterhood?

I have so many inspiring sisterhood moments, but recently, when one of the loveliest friends rang me to tell me she was pregnant and I absolutely cried!

So now for my own nominees: Fashion Me Now, Garance Dore, EJ Style, Josefin Dahlberg, The Fashion Eaters, Peach Trees and Bumblebees, They All Hate Us

To be honest, a lot of these bloggers are huge already and they don’t need an award nomination by me. Still, they’re some of my favourite so here are my questions anyway:

  1. What’s your best piece of blogging advice?
  2. What’s your favourite way to chill out?
  3. What hotspots would you tell to a visitor to your city?
  4. What would be your superhero power?
  5. What would be on your Top 5 bucket list?
  6. What single item or object can you not do without?
  7. What would you recommend everyone try once in their lives?
  8. If you were anyone in a former life, who do you think you were?
  9. What does your dress sense say about you?
  10. What advice would you give to you 16-year-old self?



Betsy Loves, Fashion

This week’s fashion inspo

So here we are again, folks. These pics are the ones pushing my sartorial buttons! Which float your boat?

Do you know what I’m noticing? The 70s are definitely making a comeback. I’ve never been a big fan before, but this time round, I’m feeling it – flares, over the knee boots, suede, tan, wedges, fringing, a-line minis – jump on board, I say. Fortunately skinnies, leather, faux fur, and chunky ankle boots are still going strong too. Phew!

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Images from:

Fashion Me Now

Sincerely Jules

The FashionEaters

Josefin Dahlberg

Anine’s World

Stockholm Street Style

Shot From The Street

Happily Grey

fire on the head

Look De Pernille

Hoard of Trends

Harper & Harley

Mind Body Swag

What I Bought Today

The Blonde Salad

Atlantic Pacific

Brooklyn Blonde

We Wore What

The Styleograph

EJ Style

With Love From Kat

by Anna


Maja Wyh

Betsy Loves

What the fork?

One of the funniest moments came about the other week when chatting to Momma P. There we were – Poppa P, Mr T, Brother James, Momma P and I – tucking into our delicious Momma P provided Sunday dinner, and the question of forks came up.

How weird, you might be thinking to yourself. How random. I’ll give you both of those. But I was eating my roast chicken, and looking at my fork – my fork with only three prongs – and I remembered something Sheldon said in The Big Bang Theory about fork;, a real fork has four prongs, whereas one with three prongs should rightly be referred to as a trident. This tickled me whenI heard it then, and it tickled me when I remembered it at that moment.

And so I shared this snippet with Momma P.

And it BLEW HER MIND!!!!

Consider that we were using the cutlery the Ps have had for decades and it’s never been questioned before. Bear in mind that it was a random comment to make in the first place. Think about eating your roast dinner with a trident (I had a proper Little Mermaid and King Triton moment). And then imagine Momma P’s jaw hitting the table and staying there for a good five minutes.

It was hilarious, but probably one of those times when you had to be there in person, so, why am I telling you? Because it was also one of those precious moments in life when you realise how much you love the people around you and how ludicrous, yet fabulous, life really is. Sometimes, it really is the little things like having three prongs instead of four.

Betsy Loves, Culture, Writing

Tina Fey’s bossy pants

I’d like to think of this as a little series – inspirational reads and women – but we shall see how that goes. As it stands, I have a small pile of books written by women that I’ve found truly inspirational, and I’d love to share them with you guys.

First up, Tina Fey’s Bossypants. Now, this isn’t a new book by any stretch, but while you might have seen its bright yellow cover in bookshops, you might not have picked it up. You should. It doesn’t matter if you’ve never seen 30 Rock; if you aren’t familiar with any of Tina Fey’s work; or heck, you don’t even really know who she is; she is worth the read, regardless. I mean, this is an incredibly clever woman who is witty, self-deprecating and has words of wisdom that can be applied to every woman and girl’s life.


This book is her first (but I hope not her last!) and includes such joyful chapter headings as ‘Remembrances of Being Very Very Skinny’, ‘Remembrances of Being a Little Bit Fat’, ‘Peeing In Jars With Boys’ and ‘The Mother’s Prayer For Its Daughter’. It’s not merely an autobiography, it’s a collection of stories and anecdotes that will make you giggle and smile and feel happy, as well as make you think.

Why else do I like Tina Fey? She wrote Mean Girls; she’s besties with Amy Poehler (more on her another time); she acts; she tells jokes; she often appears on the ‘worst dressed’ lists and she doesn’t give a damn; she’s not afraid to look like a tit; she was part of the best tv show in years (30 Rock. It’s ace. Watch it); she had the best song in the new Muppets movie; and you know, you just know, that not only is she part of the ‘sisterhood’ but that she would be the BOMB to hang out with.

Here’s one of my favourite snippets from the book:

“I think the first real change in women’s body image came when JLo turned it butt-style. That was the first time that having a large-scale situation in the back was part of mainstream American beauty. Girls wanted butts now. Men were free to admit that they had always enjoyed them. And then, what felt like moments later, boom—Beyoncé brought the leg meat. A back porch and thick muscular legs were now widely admired. And from that day forward, women embraced their diversity and realized that all shapes and sizes are beautiful. Ah ha ha. No. I’m totally messing with you. All Beyonce and JLo have done is add to the laundry list of attributes women must have to qualify as beautiful. Now every girl is expected to have Caucasian blue eyes, full Spanish lips, a classic button nose, hairless Asian skin with a California tan, a Jamaican dance hall ass, long Swedish legs, small Japanese feet, the abs of a lesbian gym owner, the hips of a nine-year-old boy, the arms of Michelle Obama, and doll tits. The person closest to actually achieving this look is Kim Kardashian, who, as we know, was made by Russian scientists to sabotage our athletes.”


If you enjoyed this, go on and buy your own copy. I’m pretty certain you won’t regret it.

Next time: #GIRLBOSS by Sophia Amoruso.

Betsy Loves, Fashion

Weekly fashion inspiration, part 2

I didn’t quite get round to checking out all my favourite blogs on Monday, so here is the final round-up!


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Images from:

The Not Vanilla

The Styleograph

Dallas Shaw

Maja Wyh


Camille Over The Rainbow

The Fashion Guitar

The Chronicles of Her

EJ Style

With Love From Kat

!by ANNA

Simple et Chic

Ropes of Holland


Style By Jules



Love Cloth

Isabella Thordsen